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Project Collaboration
Slime Balls
Will the BP Gulf Coast disaster finally convince us that you can’t afford to say you’re one company and be another?
Over Share?
Turns out, Facebook can see your underpants. Here's what we share in clear graphic detail.
Smoker’s Hack
Australia is proposing a ban on branded packaging for tobacco products, which may be the first time a government has ever attempted to legislate bad design.
Relax, we’re doomed
NY Times’ David Brooks contrives the term Moral Materialism as a new brand of positive consumerism but misses the bigger, scarier point.
Truth Sells
The results are in. Domino's brutally honest, our-pizza-used-to-suck marketing strategy seems to be working. That's the good news.
Blight or Art?
Here's an idea: A gallery in LA is replacing unused billboards with artwork. Why not use them to promote organizations seeking to improve the local community?
The Coughin’ Collection
A nicely done sampler of the sometimes hauntingly beautiful and often ingeniously deceptive ads that got your parents, and their parents, to smoke.
Holy Bowlers
The Saints won Super Bowl Extra Large Four. Now let’s pass some serious judgment on the advertisers.
A Collective Quest for Advertising’s Conscience
Let’s inspire a movement in the marketing industry to put the power of persuasion to better purposes. Let’s gather the influence industry's best creative thinkers to promote positive change on behalf of our clients, their customers, the environment, the people of our local communities and the world at large. Let’s prove that big ideas can grow businesses and make the world a better place – at the same time. Let's start here.